The Social Media ROI Cookbook: How Brands Measure the Revenue Impact of Social Media

Publicado by: Neli Maria Mengalli em: 31 de julho de 2012

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See on Scoop.it – Neli Maria Mengalli’ Scoop.it! Space

The result is our  “Social Media ROI Cookbook,” which aims to identify and describe the most effective “recipes” for measuring the revenue impact of social media that we have seen adopted to date.

See on www.altimetergroup.com

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