The Broken Link of Social Customer Service
Publicado em: 10 de maio de 2013
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In February 2012, American Express published a report that found 46% of U.S. internet users stormed branded social media presences to express frustration about poor experiences.
Depending on internal processes and connectedness, chances are that customer sentiment will pass the first point of entry, but according to statistics, customer needs will become the victim a siloed enterprise.
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MOOCs: Threat or Opportunity? [INFOGRAPHIC]
Publicado em: 8 de maio de 2013
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With 4 out of 10 college students being over the age of 25 years old, the demands for a typical student are quite different than in the past. Most individuals that are 25 years old have jobs – heck careers – that they are also juggling.
Massive Open Online Courses (MOOCs) continue to gain momentum and prominence among the mainstream.
See on www.learndash.com
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Studies are showing that Enterprise is primed to join the trend. In the United States alone, 75% of the workforce is already leveraging mobile technology, and by 2015, projections indicate that 37% of the entire global workforce will be mobile.
Smartphones are the leading mobile technology, with an estimated 2.4 billion enterprise smartphone users globally by 2017.
See on www.learndash.com
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If you thought that distance learning was a product of today, then you would be mistaken. In fact, the first distance learning program on record took place in 1728, when a local teacher by the name of Caleb Phillips advertised shorthand correspondence lessons offered by mail! By 1800, the growth of the U.S. Postal Service brought about an increase in the number of distance learning correspondence courses in the country.
See on www.learndash.com
The History Of LinkedIn: A Brief 10 Year Celebration [INTERACTIVE INFOGRAPHIC]
Publicado em: 6 de maio de 2013
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Today hundreds of millions of professionals around the world use LinkedIn to connect with other people and businesses, manage their online identities, highlight personal skills, and find their dream jobs!
In an intimate blog post by Reid Hoffman, co-founder of LinkedIn, he describes their journey till now [...]
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Confira um guia completo sobre gestão e gerenciamento de crises nas redes sociais.
Cultive as relações para que a crise não aconteça. Promover ações constantes de relacionamento com influenciadores e fazê-los advogados da marca é um importante modo de manutenção da vida digital do seu negócio. Produzir conteúdo é fundamental para prevenir e ter reação a uma crise. Também não deixe de lado os valores bons e reais da companhia, assim como seus princípios mais valiosos.
See on blogmidia8.com
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Mensurar curtir e seguidores auxilia na análise do ROI nas mídias sociais.
Iniciativas de marketing.
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Neli Maria Mengalli
